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EMERGING MARKETS
Emerging Market
“Emerging and frontier markets present unique and individual challenges. According to a new report five African markets rank in the top 10 globally. Top vision Group visited Kenya “
New store openings and the next generation refits in East Africa. Following North and South Africa Top Vision Group now has a partner for the East African region. Based in Nairobi together with the Essilor lab of the region Optical Supplies of Africa (OSA) and OPTICA (main retail chain in the region) partnered with Top Vision Instore for the next generation retail displays. Following a test in the first 10 OPTICA stores showing a significant ROI we have visited the region and long-term plans have been made. The enthusiasm and drive of the opticians in the regions combined with a 100M+ population show great potential and were a unique experience.
